Why Every Lehigh Valley Realtor Needs an Updated, Professional Headshot
If you're a real estate agent in the Lehigh Valley — whether you're based in Easton, Bethlehem, Allentown, or right here in the Slate Belt — your headshot might be one of the most important tools in your business toolkit.
In today’s competitive real estate market, first impressions happen online, long before you ever meet a client in person. And like it or not, people will make assumptions about your professionalism, personality, and trustworthiness based on your photo.
Here’s why keeping your headshot current — and high-quality — is more important than ever.
The Data Doesn’t Lie: Headshots Influence Trust
According to a LinkedIn study, profiles with professional headshots receive 21x more profile views and 36x more messages than those without. A separate study by PhotoFeeler found that viewers perceived people with professional photos as:
- 11% more competent
- 21% more influential
- 12% more likable
Now imagine the difference that could make when a potential homebuyer or seller is browsing your profile, your business card, or your “About” page on your brokerage’s website.
In Real Estate, You Are the Brand
You’re not just selling homes — you’re selling trust, confidence, and a sense of professionalism. Your headshot is a part of your personal brand. If it's outdated, poorly lit, or cropped from a wedding photo... it sends a message you may not intend.
A polished, natural headshot helps you appear:
✅ Approachable
✅ Confident
✅ Current with the industry
✅ Invested in your career
In the Lehigh Valley real estate market, where local connection matters, looking the part goes a long way.
When Was the Last Time You Updated Yours?
If it’s been more than 2 years — or if you’ve changed your look, moved firms, or started marketing in new ways — it’s time for a refresh.
It doesn’t need to be a big ordeal. I work with agents all over the Lehigh Valley, from solo agents to entire brokerage teams. Sessions are quick, comfortable, and tailored to help you look your best without stiff poses or awkward expressions.
Serving Easton, Bethlehem, Allentown, Slate Belt & Beyond
I’m Gabe — a local headshot photographer based in Pen Argyl, and I specialize in helping professionals like you show up with confidence. Whether it’s for your website, MLS listings, or your social media presence, I’ll help you get a headshot that works just as hard as you do.
🔹 Special Realtor Offer: Ask about team rates or first-time discounts!
Want to Learn More?
Reach out and let’s get your brand image working for you.
Contact Me for a Realtor Headshot Session
Serving real estate professionals in the Lehigh Valley: Easton, Bethlehem, Allentown, and surrounding areas.